Laing & Simmons

Laing & Simmons operates as a full-service residential real estate agency, facilitating the sale and management of properties within the Australian market. The business serves both residential property owners looking to sell and investors requiring property management services. Additionally, the network provides assistance to tenants via property search tools, inspection scheduling, and utility connection coordination. The business model utilizes a franchise structure focused on local market expertise. Revenue is primarily generated through commissions on property sales and ongoing fees for property management services. Franchisees operate under a boutique operational concept, which allows for individual branch flexibility in tailoring solutions for landlords. The corporate entity supports these units through a centralized training program and professional guidance provided by industry personnel. Established in 1967, the network maintains approximately 48 units and concentrates its geographic footprint primarily within New South Wales. As a long-standing participant in the Australian real estate sector, the brand emphasizes its history and regional focus. The franchise structure is designed to attract industry professionals through a system that combines localized decision-making with the institutional resources of a established network.