Suzuki Australia (Motor Vehicles division)

    by Suzuki Australia Pty Limited

    Automotive AU4.28 (2,892)

    This profile is aggregated from public sources.

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    Setup$5,000 – $100,000
    Franchisees89
    Outlets84
    Locations
    Rating4.3

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    About

    Overview

    Suzuki Australia Pty Limited (Motor Vehicles division) serves as the Australian distribution and sales arm for the motor vehicle range of the Japan-based Suzuki Motor Corporation. The business oversees the retail and fleet sale of a diverse vehicle inventory, including hatchbacks, compact SUVs, and four-wheel-drive vehicles. Beyond primary vehicle sales, the brand offers a comprehensive suite of automotive lifestyle products and services, including genuine parts, accessories, official merchandise, and extended warranty programs. The business model operates through a network of approximately 42 physical dealership units across Australia. These locations serve as the primary automotive storefronts for revenue generation through new vehicle sales and after-sales services such as vehicle maintenance and safety recalls. The operational concept is supported by digital buying tools, including a finance calculator, vehicle configurator, and online service booking system. Additionally, the network provides specialized automotive financial services, premier motor insurance, and dedicated corporate fleet solutions. Founded in its current joint sales venture format in 1980 and incorporated as the present entity in 1983, Suzuki Australia Pty Limited manages the brand’s automotive presence in the Australian market. While the parent company also maintains divisions for marine and motorcycle products, the motor vehicles division focuses specifically on the passenger and commercial automobile sectors, leveraging a history of Japanese engineering and small-vehicle specialization to maintain its geographic footprint.

    Registry Description

    Sale of Suzuki motor vehicles and associated products, accessories and services.

    Key Data Points

    Setup Cost$5,000 – $100,000
    Ongoing Payments$0 – $0
    Years in Operation46
    Franchisees (owner entities)89
    Franchised outlets84
    Franchisor-owned outlets0
    Operating InNSW, VIC, QLD, WA, SA, TAS, ACT, NT
    Seeking InNSW, WA, SA

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